Feel Effortlessly Beautiful

with outfits curated for you, the on-the-go woman.

You're a busy woman, and you know that life can be hectic. You have a busy schedule and lots of responsibilities—and you want to look good while doing it. We believe in effortless fashion for the modern woman who wants to be well-dressed but doesn't have time for hours of shopping or endless outfit planning. Our styles are chic and mix-and-matchable, so no matter how many times you change outfits throughout the day—or night—you'll always look amazing. And our pieces are easy to style, so they'll make it easy for you to look your best no matter where life takes you!

NEW & NOW

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Nina Blue Satin Cargo Pant 120 BOTTOMS
Nina Blue Satin Cargo Pant 120 BOTTOMS
Nina Blue Satin Cargo Pant
$62.00
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Mara Black Tie Shoulder Tank 161 SLVLSS TOPS/TANKS SMALL
Mara Black Tie Shoulder Tank 161 SLVLSS TOPS/TANKS
Mara Black Tie Shoulder Tank
$46.00
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Maeve Natural Button Down Romper 135 JUMPSUITS/ROMPERS SMALL
Maeve Natural Button Down Romper 135 JUMPSUITS/ROMPERS
Maeve Natural Button Down Romper
$64.90
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Addie Green Cropped Sweater Tank 161 SLVLSS TOPS/TANKS
Addie Green Cropped Sweater Tank 161 SLVLSS TOPS/TANKS
Addie Green Cropped Sweater Tank
$42.00
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Addie Natural Cropped Sweater Tank 161 SLVLSS TOPS/TANKS
Addie Natural Cropped Sweater Tank 161 SLVLSS TOPS/TANKS
Addie Natural Cropped Sweater Tank
$42.00
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Rowan White High Rise Straight Crop Jeans 130 DENIM 24
Rowan White High Rise Straight Crop Jeans 130 DENIM
Rowan White Midrise Crop Jeans
$74.00
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Raychel Chambray Tencel Button Down Top 162 SS TOPS SMALL
Raychel Chambray Tencel Button Down Top 162 SS TOPS
Raychel Chambray Tencel Button Down Top
$44.00
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River Natural Linen Tank & Pant Set 135 JUMPSUITS/ROMPERS SMALL
River Natural Linen Tank & Pant Set 135 JUMPSUITS/ROMPERS
River Natural Linen Tank & Pant Set
$102.00
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Capri Green Surplice Cami Bodysuit 161 SLVLSS TOPS/TANKS
Capri Green Surplice Cami Bodysuit 161 SLVLSS TOPS/TANKS
Capri Green Surplice Cami Bodysuit
$48.00

POWER POSE SEASON

our newest & best selling jumpsuits that will get you noticed
SHOP THE STYLES

THE SPRING EDIT

Savannah Cream Floral Off Shoulder Midi Dress 140 DRESSES
Date Night
Nina Blue Satin Cargo Pant 120 BOTTOMS
Workwear Looks
Chic Affair Satin Tie Waist Surplice Midi Dress 140 DRESSES
DRESSES
Raychel Chambray Tencel Button Down Top 162 SS TOPS SMALL
TOPS & SWEATERS

Quality guarantee

We source & hand-pick each of our items. We stand behind our quality & want you to be happy.

Easy & free returns

Shop with peace of mind. Return regular priced items for free within 30 days of shipment for store credit.

Our give back promise

We donate a % of each sale to our owner's non-profit organization, My Little Love Fund.

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NOW ON SALE

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FINAL SALE
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In My Dreams Floral Smocked Midi Dress 140 DRESSES
Garden Date Floral Smocked Midi Dress
1 review
$65.00 $32.97
FINAL SALE
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Too Cute Textured Tiered Smocked Midi Dress - IVORY 140 DRESSES
Too Cute Textured Tiered Smocked Midi Dress - IVORY 140 DRESSES
Too Cute Textured Tiered Smocked Midi Dress - IVORY
1 review
$69.99 $35.97
FINAL SALE
QUICK SHOP
Certain Sweetness Linen Smocked Midi Dress - ROSE 140 DRESSES SMALL
Certain Sweetness Linen Smocked Midi Dress - ROSE
$69.99 $35.97
FINAL SALE
QUICK SHOP
Perfect Vacation Short Sleeve Dip V-Neck Maxi Dress - BLUE 140 DRESSES SMALL
Perfect Vacation Short Sleeve Dip V-Neck Maxi Dress - BLUE 140 DRESSES
Perfect Vacation Short Sleeve Dip V-Neck Maxi Dress - BLUE
1 review
$69.99 $35.97
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87 products

I was so excited to receive this, and it did not disappoint. The fit is so flattering and it is so cute. I would say it runs pretty true to size.

Sarah J.
★★★★★

It fit just right and didn’t feel like it was cheaply made. I opened the package and thought it looked more adorable in person!

Madison M.
★★★★★

The jacket came in incredibly quickly. I wore it the night it shipped to a work dinner where I received many compliments. The material is great. It’s super easy to style with slacks or jeans. I love it!

Madeline N.
★★★★★

This sweater is soooo cozy and cute! I’ve gotten so many compliments from others on this sweater. One of my faves from Jo+Co!

Amanda G.
★★★★★

Wanting these shoes and they had sold out of them in store. Olivia took my number and said she would contact me when they restocked. Then when they restocked they didn’t have my size so they contacted the company and had them directly ship the shoes to me. Love this store! Shoes are super comfy and go with so much!!

Katie S.
★★★★★

The real #featured subject is you, but this is where you can stay in the know about all things JO + CO. From news to style inspo to featured looks, these are the topics our chic boutique is talking about. Learn about our team, our story, seasonal must-haves, and more. Follow us on our mission to make cute boutique women’s clothes available for the modern on-the-go woman.